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Inautilo<p><a href="https://mastodon.social/tags/Business" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Business</span></a> <a href="https://mastodon.social/tags/Collections" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Collections</span></a><br>The Brand Styleguide Showcase · Handpicked brand guidelines from around the world <a href="https://ilo.im/163qbu" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="">ilo.im/163qbu</span><span class="invisible"></span></a></p><p>_____<br><a href="https://mastodon.social/tags/Brand" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Brand</span></a> <a href="https://mastodon.social/tags/Marketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Marketing</span></a> <a href="https://mastodon.social/tags/VisualIdentity" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>VisualIdentity</span></a> <a href="https://mastodon.social/tags/Design" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Design</span></a> <a href="https://mastodon.social/tags/ProductDesign" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>ProductDesign</span></a> <a href="https://mastodon.social/tags/UxDesign" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>UxDesign</span></a> <a href="https://mastodon.social/tags/UiDesign" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>UiDesign</span></a> <a href="https://mastodon.social/tags/VisualDesign" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>VisualDesign</span></a> <a href="https://mastodon.social/tags/WebDesign" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>WebDesign</span></a></p>
De Boardroom®🎙️ “AI is niet de output.” Marvin Koppejan, oprichter van Woodwork – met focus op visuele identiteiten, motion films en immersive werk voor merken als Google, Vans, Adidas en Polestar – stelt: 👉🏼 “De vraag is niet wat AI kan maken, maar hoe je een product écht mooier en beter maakt.”<br> <br> 💡 Techniek is bij ons nooit het vertrekpunt. "Of het nu cel-animatie, 2D, 3D of film is – alles draait om hashtag#originaliteit. AI gebruiken we als een soort stock generator binnen dat creatieve proces."<br> <br> In het interview gaat Marvin in op de balans tussen kwantiteit en kwaliteit. Hij noemt het gevaar van generieke AI-content 'de magnetronmaaltijd' vergeleken met het werk van een chef-kok 🍽️ – "shortcuts leiden vaak tot smakeloze output."<br> <br> 🧠 Hoe behoud je de ziel, het ambacht én de menselijke connectie in creatie? Daarover én meer in aflevering 8 van De Boardroom, met ook insights van Harry Dekker (ex-Unilever, nu merk- &amp; media-adviseur).<br> <br> 📖 Marvin tipte een artikel van Anne Stokvis (N=5) op Adformatie:<br> “AI neemt taken over, maar niet de kern van merkbouw. Creatieve impact blijft mensenwerk.” 👉🏼 Link in de comments.<br> <br> 🎧 Aflevering 8 stream je via de link op onze website (zie onderaan).<br> <br> 🎤 Presentatie: Ronald ter Voert 🎙️ Sidekick: Bert Hagendoorn<br> <br> <a href="https://pixelfed.social/discover/tags/talkshow?src=hash" class="u-url hashtag" rel="nofollow noopener" target="_blank">#talkshow</a> <a href="https://pixelfed.social/discover/tags/creativity?src=hash" class="u-url hashtag" rel="nofollow noopener" target="_blank">#creativity</a> <a href="https://pixelfed.social/discover/tags/marketing?src=hash" class="u-url hashtag" rel="nofollow noopener" target="_blank">#marketing</a> <a href="https://pixelfed.social/discover/tags/digital?src=hash" class="u-url hashtag" rel="nofollow noopener" target="_blank">#digital</a> Agency Engines Audiohuis Adobe YouLynq.me <a href="https://pixelfed.social/discover/tags/visualidentity?src=hash" class="u-url hashtag" rel="nofollow noopener" target="_blank">#visualidentity</a> <a href="https://pixelfed.social/discover/tags/creativiteit?src=hash" class="u-url hashtag" rel="nofollow noopener" target="_blank">#creativiteit</a> <a href="https://pixelfed.social/discover/tags/originaliteit?src=hash" class="u-url hashtag" rel="nofollow noopener" target="_blank">#originaliteit</a> <a href="https://pixelfed.social/discover/tags/merkbouw?src=hash" class="u-url hashtag" rel="nofollow noopener" target="_blank">#merkbouw</a> <a href="https://pixelfed.social/discover/tags/Woodwork?src=hash" class="u-url hashtag" rel="nofollow noopener" target="_blank">#Woodwork</a> <a href="https://pixelfed.social/discover/tags/AI?src=hash" class="u-url hashtag" rel="nofollow noopener" target="_blank">#AI</a>
Bytes Europe<p>OMD Egypt promotes Rita Boulos to GM, Raeif Hassan to Deputy GM <a href="https://www.byteseu.com/756574/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://www.</span><span class="">byteseu.com/756574/</span><span class="invisible"></span></a> <a href="https://pubeurope.com/tags/Appointments" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Appointments</span></a> <a href="https://pubeurope.com/tags/branding" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>branding</span></a> <a href="https://pubeurope.com/tags/DeputyGeneralManager" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>DeputyGeneralManager</span></a> <a href="https://pubeurope.com/tags/Egypt" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Egypt</span></a> <a href="https://pubeurope.com/tags/Fifa2022WorldCupQatar" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Fifa2022WorldCupQatar</span></a> <a href="https://pubeurope.com/tags/GeneralManager" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>GeneralManager</span></a> <a href="https://pubeurope.com/tags/GM" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>GM</span></a> <a href="https://pubeurope.com/tags/heineken" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>heineken</span></a> <a href="https://pubeurope.com/tags/maf" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>maf</span></a> <a href="https://pubeurope.com/tags/MajidAlFuttaim" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MajidAlFuttaim</span></a> <a href="https://pubeurope.com/tags/Mars" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Mars</span></a> <a href="https://pubeurope.com/tags/OmdEgypt" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>OmdEgypt</span></a> <a href="https://pubeurope.com/tags/OmdMena" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>OmdMena</span></a> <a href="https://pubeurope.com/tags/p" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>p</span></a>&amp;g <a href="https://pubeurope.com/tags/pepsico" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>pepsico</span></a> <a href="https://pubeurope.com/tags/positioning" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>positioning</span></a> <a href="https://pubeurope.com/tags/promotions" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>promotions</span></a> <a href="https://pubeurope.com/tags/RaeifHassan" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>RaeifHassan</span></a> <a href="https://pubeurope.com/tags/RitaBoulos" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>RitaBoulos</span></a> <a href="https://pubeurope.com/tags/TarekJaffar" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>TarekJaffar</span></a> <a href="https://pubeurope.com/tags/VisualIdentity" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>VisualIdentity</span></a> <a href="https://pubeurope.com/tags/WeCreateWhat" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>WeCreateWhat</span></a>'sNext</p>
Letterform Archive<p>The splat logo originated in 1984. “Fred/Alan (now Frederator Studios), teamed up with Tom Corey and Scott Nash of the advertising firm Corey McPherson Nash.” <a href="https://fontsinuse.com/uses/1774/nickelodeon-logo-1984-2005" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">fontsinuse.com/uses/1774/nicke</span><span class="invisible">lodeon-logo-1984-2005</span></a><br> <a href="https://typo.social/tags/Nickelodeon" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Nickelodeon</span></a> <a href="https://typo.social/tags/Orange" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Orange</span></a> <a href="https://typo.social/tags/Branding" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Branding</span></a> <a href="https://typo.social/tags/VisualIdentity" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>VisualIdentity</span></a> <a href="https://typo.social/tags/Logos" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Logos</span></a> <a href="https://typo.social/tags/StandardsManual" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>StandardsManual</span></a></p>
Letterform Archive<p>Sean Adams and Noreen Morioka, Nickelodeon Visual System Basics, Viacom International, Inc., 2001. </p><p>Thanks to Sean Adams for the donation. </p><p><a href="https://typo.social/tags/Nickelodeon" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Nickelodeon</span></a> <a href="https://typo.social/tags/Orange" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Orange</span></a> <a href="https://typo.social/tags/Branding" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Branding</span></a> <a href="https://typo.social/tags/VisualIdentity" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>VisualIdentity</span></a> <a href="https://typo.social/tags/Logos" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Logos</span></a> <a href="https://typo.social/tags/StandardsManual" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>StandardsManual</span></a></p>
Sophia Vasylyshyn<p>Logo design (v.2.0) for the NGO "Social Innovators" (Kyiv, Ukraine) <span class="h-card" translate="no"><a href="https://mastodon.online/@braveinnovators" class="u-url mention" rel="nofollow noopener" target="_blank">@<span>braveinnovators</span></a></span></p><p><a href="https://mastodon.online/tags/design" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>design</span></a> <a href="https://mastodon.online/tags/logotype" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>logotype</span></a> <a href="https://mastodon.online/tags/logodesign" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>logodesign</span></a> <a href="https://mastodon.online/tags/brandidentity" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>brandidentity</span></a> <a href="https://mastodon.online/tags/visualidentity" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>visualidentity</span></a> <a href="https://mastodon.online/tags/branding" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>branding</span></a></p>
Fontwerk<p>The design agency tonic was tasked with coming up with a broad brand restructure and new <a href="https://typo.social/tags/VisualIdentity" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>VisualIdentity</span></a> for the Swiss energy supplier naturenergie. The company now has a brand new name, <a href="https://typo.social/tags/naturenergie" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>naturenergie</span></a>, a new color palette, new look and our very own Pangea by <span class="h-card" translate="no"><a href="https://mastodon.green/@koeberlin" class="u-url mention" rel="nofollow noopener" target="_blank">@<span>koeberlin</span></a></span> is now their <a href="https://typo.social/tags/CorporateFont" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>CorporateFont</span></a>. </p><p>See Pangea in action: <a href="https://fontwerk.com/en/fonts-in-use/naturenergie-pangea" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">fontwerk.com/en/fonts-in-use/n</span><span class="invisible">aturenergie-pangea</span></a></p><p><a href="https://typo.social/tags/ad" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>ad</span></a></p>
Matt Potter<p>They also challenge you.</p><p>If you know, you know. Work for this. Understand what’s going on before I tell you my name.</p><p>I don’t know if there is any other pop cultural scene - graffiti tags maybe - where deciding the visual identity of the creator is part of the ritual of access.</p><p><a href="https://c.im/tags/blackmetal" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>blackmetal</span></a> <a href="https://c.im/tags/graffiti" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>graffiti</span></a> <a href="https://c.im/tags/tagging" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>tagging</span></a> <a href="https://c.im/tags/logo" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>logo</span></a> <a href="https://c.im/tags/visualidentity" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>visualidentity</span></a> <a href="https://c.im/tags/branding" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>branding</span></a> <a href="https://c.im/tags/heavymetal" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>heavymetal</span></a> <a href="https://c.im/tags/typography" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>typography</span></a> <a href="https://c.im/tags/identity" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>identity</span></a></p>
Paul O'Malley<p>🔍 Found that perfect Google Slides template but the colours just aren't quite right? Don't want to maunually change colours on every slide? Look no further! Today, we'll dive into the power of customising theme colours in Google Slides, without breaking a sweat! 🤓💪</p><p>🖌️ Stand out from the crowd by infusing your brand's personality into your slides. With custom theme colours, you can align your presentation with your company's branding effortlessly. 🎯💼</p><p>🎨 Choosing the right colour palette is also crucial for a visually accessible presentation. 🌈👌 Customising theme colours allows you to create a harmonious and consistent look throughout your slides, leaving a lasting impact on your audience whilst also ensuring the content is accessible for those that need it. 💡👥</p><p>🔗 Don't forget to <a href="https://c.im/tags/boost" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>boost</span></a> and share this post with your connections who want to level up their presentation game! 🚀🔥</p><p><a href="https://youtu.be/VlmoIqPyb9E" rel="nofollow noopener" target="_blank"><span class="invisible">https://</span><span class="">youtu.be/VlmoIqPyb9E</span><span class="invisible"></span></a></p><p><a href="https://c.im/tags/GoogleSlides" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>GoogleSlides</span></a> <a href="https://c.im/tags/PresentationDesign" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>PresentationDesign</span></a> <a href="https://c.im/tags/VisualIdentity" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>VisualIdentity</span></a> <a href="https://c.im/tags/BrandConsistency" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>BrandConsistency</span></a> <a href="https://c.im/tags/CreativeSlides" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>CreativeSlides</span></a> <a href="https://c.im/tags/EngagingPresentations" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>EngagingPresentations</span></a> <a href="https://c.im/tags/Accessibility" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Accessibility</span></a> <a href="https://c.im/tags/A11y" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>A11y</span></a></p>